Benefits of Coaching
Today many gyms, personal health clubs, businesses and universities already enlist a life coach to work with their clients.
Many nutritionists and personal trainers also recommend coaches to promote all round health to their clients.
This is because working with a coach enhances your performance by assessing your current circumstances and making the most of your talents and resources whether you are an individual or a company. The possibilities are explored and a journey map is designed which is realistic and tangible.
The benefits of coaching for your business
In 2002 a survey carried out by the Chartered Management Institute reported that “ an overwhelming 80% of managers believed that they would benefit from more coaching in the workplace” and that “93% of managers believe coaching should be available to all employees regardless of seniority”.
Coaching has grown rapidly amongst businesses and today it is specifically known for it’s benefits in:
- adapting to change
- organisational downsizing
- promoting life long learning needs
- preventing costs associated with poor performance
- providing someone for senior level employees to confide in
- promoting individual responsibility for development
Coaching allows you to take responsibility over your development, and through accelerated learning becoming effective in the management of your professional performance and balance with your home lives.
The Chartered Institute of Personal Development (CIPD) provides a report for the benefits of coaching in businesses which included:
- Improved productivity, quality, customer service and shareholder value
- Can gain increased employee commit ment and satisfa ction, which can lead to improved retention
- Demonstrate to employees that an organisation is committed to developing its staff and helping them improve their skills
- Support employees who’ve been promoted to cope with new responsibilities
- Help employees to sort out personal issues that might otherwise affect performance at work
- Gain a satisfactory process for self-development
- Support other training and development initiatives e.g. reduce ‘leakage’ from training courses
Return on Investment
In their report “Benefits of Coaching in Business” the European Coaching Institute provided a case study by MetrixGlobal in 2001 demonstrating the return on investment of executive coaching in business.
Their conclusion was that “Coaching produced a 529% return on investment and significant intangible benefits to the business. Including the financial benefits from employee retention boosted the overall ROI to 788%. The study focused on leadership development and concluded that coaching is a very effective developmental tool, especially for decision making, team-performance and the motivation of others.”
Sanam Saleh - Taleghani is a qualified Life Coach and NLP Practitioner based in London, UK. Sanam works with a variety of professional and private clients developing effective communication and personal empowerment. 